Shape It
Design Team | Kate Rowan, Luke Taylor, Sam Smith & Bethany Wheatley
The Challenge
Create a user experience for Somerset's "Hauser and Wirth" gallery with the aim of attracting a wider audience and enhancing visiter experience.
Posters sparking intrigue prior to the challenge
Potential canvas outcome
Location hotspot map and canvas livestream
User profiles that appear when you scan a shape
Digital canvas encouraging wider user participation
“Shape It” is an interactive experience designed to attract a diverse audience to Hauser & Wirth, encouraging visitors who might not typically visit galleries. It aims to demonstrate that creativity is accessible to everyone and encourage a sense of community and belonging. Users will come across various shapes hidden around the country and will be prompted to bring their piece to Hauser & Wirth in Somerset to participate in a collaborative art project.